Modern Opportunities for the Integration of Technologies Into the Media and their Role in Improving the Efficiency of the Media
DOI:
https://doi.org/10.5281/zenodo.15252583Ключевые слова:
media convergence, digital technologies, mass media, artificial intelligence, interactivity, information delivery, technological integrationАннотация
This article explores the integration of modern information and communication technologies into the media
sector and their role in enhancing media efficiency. It examines how technological convergence is transforming the media
environment, enabling the emergence of new media formats through digital platforms and interactive user engagement.
The study also highlights the application of artificial intelligence, digital editing, cloud technologies, and real-time analytics
in modern journalism and broadcasting
Библиографические ссылки
Guslyakova, A.V. Typological Characteristics of Methods for Transmitting Information in Print and Electronic Media of
the 21st Century. – Moscow: Vestnik ChGPU, 2021. – P. 94.
Vartanova, E.L. Media Economics of Foreign Countries. – Moscow: Moscow University Press, 2003. – P. 26.
Gershanok, G.A., Kuzovnikov, I.V. Improving the Convergent Model of the Innovation Process by Adding a Divergent
Component. – Moscow: Fundamental Research, 2019. – P. 372–375.
Internet Media. Theory and Practice: A Textbook for University Students / Edited by M. Lukina. – Moscow: Aspekt
Press, 2016.
Khudoykulov, M. Journalism and Publicism. – Tashkent: Tafakkur, 2010. – P. 7.
McLuhan, M. Understanding Media: The Extensions of Man. – New York: McGraw Hill, 1964.
Загрузки
Опубликован
Выпуск
Раздел
Лицензия
Copyright (c) 2025 MAKTABGACHA VA MAKTAB TA’LIMI JURNALI
Это произведение доступно по лицензии Creative Commons «Attribution» («Атрибуция») 4.0 Всемирная.
